Cola War: Pepsi wrestles Coca-Cola for market share in fresh bout
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A fresh bout that ensued in the Cola drink market in Nigeria between the industry giants; Coca-Cola and Pepsi, in recent weeks has left the former bleeding. Coca-Cola consumers are drifting to its long-time rival, Pepsi, over volume and price differentials. Coca-Cola served the first salvo when it came out with 35cl serving of Coke…
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